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Scoop.it!
Google Plus is more than just a social media site. It can be a tool that can help boost a website’s ranking on Google’s search engine. 
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Scoop.it!
The "semantic Web" is hugely important to tomorrow's business. Do not underestimate its significance: It truly changes everything. Embrace it, or risk extinction. But what is it? And what does it mean for your business? Via janlgordon, Gladys Pintado
Content Carnivores's curator insight,
July 25, 2013 9:34 AM
Add this to advances in context and authorship and the fun has already started. 
Bart van Maanen's curator insight,
August 3, 2013 8:48 AM
Zoekmachines - en Google - voorop gaan de context van zoektermen steeds beter begrijpen, zodat gebruikers betere en op hun situatie (plek, voorkeuren) toegespitste resultaten krijgen. Omdat het daarbij om de zogeheten 'big data' draait, is onder meer het gebruik van Google+ belangrijk voor Google.
Kort gezegd gaat het betekenen dat zoekwoord 'pizza' niet leidt naar allerhande recepten websites, maar naar de Italiaan om de hoek. |
Scoop.it!
Google was founded on a simple principle -- some web pages are more important than others. How is that importance quantified?
Ideally, it’s based on the fact that people think that page satisfies their questions about the topicbetter than other pages. Google changed the face of search technology by evaluating a web page’s importance by the links that pointed at it, both in sheer number and by how much Google trusted the sites those links came from.
But the web has changed radically since 1998. While plenty of people can start a website or blog and link to things they like, the majority of people vote for things they like via social media sharing. Via Ivo Nový
Scoop.it!
To some of us, Google+ still seems like the social media underdog, but the fact is it’s ever on the rise — and backed by the world’s most popular and influential search engine. In truth, Google+ offers tremendous potential for content marketing. What best practices and practical steps can help you use Google+ to your business advantage? Here’s a look at tips for using Google+ for content marketing. Via Ivo Nový
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